Inspiring a new wave of enterprise

1WML

Our Role

1WML lies between the Dublin Docklands and IFSC in the heart of the new SOBO district. Our mission was to heighten the connectivity of this strategic business location and leverage the appeal of 1WML as a global headquarters.

Insight

This office architecture is the first in an exciting series of SOBO District developments that is instantly accessible due to its location in a connective hub. It has the benefit of being positioned within the remodelled Windmill Lane. A thriving business community of international names is in its hinterland making this an enviable neighbourhood worth occupying.

Our Strategy

We leveraged the business credentials of this office architecture to attract technology companies or organisations looking to scale up their operations. Building on the revitalisation of Windmill Lane and the service offerings of this destination, we highlighted the potential of this landmark building and alluring local amenities.

Creating a suite of marketing communications collateral, we appealed to a defined target audience and succeeded in pre-letting floors to premium tenants.

Digital Media, Channels and Platforms

Brochures, Website, Video, Hoarding, Advertising, Launch invitations